Brand portfolio
Ultra-Luxury · Discretion, privacy and timeless service
Voile d’Or
Discreet, Riviera-rooted luxury
Market position
Ultra-Luxury
Positioning
Discretion, privacy and timeless service
Operating model
Management
How this brand works with hotels in the collection.
Brand promise
The experience guests can expect.
Understated Riviera luxury, defined by discretion, privacy and attentive service. Its name means “Golden Veil.”
Privacy
Discretion
Timeless service
The operating model shows whether this brand works with hotels through Management or Affiliate. Arrangements and territories for individual hotels are confirmed opportunity by opportunity.
Related capability